Gianluca Carrera

I write and speak about how organisations convert data into revenue. The thesis is simple: value goes where the work is, and most companies price, sell and buy data businesses as if it went to the data instead.

That thesis is built on more than 25 years of operating experience. Most recently Chief Product Officer at Facile.it (Silver Lake) and previously Chief Product Officer at dunnhumby, where I drove a 150% equity valuation lift, launched Walmart Luminate, and built Tesco's UK retail-media platform to more than 30% market share. Earlier senior roles at Pubmatic, Reward, Truvo and Yahoo!.

Today I write essays on data monetisation, platforms and AI; speak at venues including Forbes, Richmond, Confartigianato and Confcooperative; and teach on graduate programmes at Bologna Business School, LUISS and Università Cattolica.

For commercial advisory work, I run a small practice at monetaise.com.

Download the full CV (PDF)

Career

2024 to 2025 · Chief Product Officer, Facile.it (Milan). Italy's leading online price comparison platform for insurance, utilities and financial products; Silver Lake portfolio. Reset product strategy, launched a single customer view across web, call centre, stores and agents, and led company-wide AI initiatives, supporting revenue growth above 20% a year.

2018 to 2022 · Chief Product Officer, dunnhumby (London). World leader in customer data science and retail media (Walmart, Tesco, Coca-Cola, Unilever; 800 million customers, 50 billion transactions). Drove a 150% equity valuation lift, scaled a single data product from under £50m to £130m ARR with 95% retention, launched Walmart Luminate, and built Tesco's UK retail-media platform to more than 30% market share. Team of 500 across more than 20 countries.

2013 to 2018 · Chief Operating Officer, Reward (London). The UK's leading card-linked-offers marketplace, powering loyalty for RBS-NatWest, Mastercard, Amex and Barclays. More than doubled revenues, distributed over £2bn in rewards through the platform, and launched the three-time award-winning RBS MyRewards programme.

2011 to 2013 · VP International, GM EMEA, Pubmatic (London). Leading sell-side advertising platform. Built the international business from zero across the UK, France, Germany and Australia, scaling international to more than 15% of revenue in two years.

2008 to 2010 · VP New Media, Truvo (Antwerp; Apax and Cinven). Multi-country yellow-pages group with €500m revenue. Scaled the product team from 10 to 100, grew digital ARR from under €50m to €150m, and launched an SME SaaS platform that reached €50m ARR in its first year.

2003 to 2008 · VP Operational Strategy, Yahoo! (London and Los Angeles).

2000 to 2003 · CEO, Godado (Milan).

1996 to 2000 · Head of Quant Research IT and GR, Salomon Brothers (Milan).

Boards

• 2019 to 2021: Brooks MacDonald (LSE), Technology Advisory Board member
• 2013 to 2018: Reward Insights, board member
• 2008 to 2010: Truvo, PE management board member

Education

• MIT, Designing and Building AI Products and Services (2024)
• MIT Sloan School of Management, Executive Certificate in Digital Business (2023)
• MIT Sloan School of Management, Executive Certificate in Strategy and Innovation (2023)
• University of Maryland / USMX, Data Science and Agile Systems Engineering (2023)
• University of Maryland / USMX, Modern Product Leadership (2023)
• Harvard, Exercising Leadership: Foundational Principles (2023)
• Università Cattolica del Sacro Cuore, Milan, Laurea in Statistics and Financial Sciences, magna cum laude (1998)

Recognition

• DataIQ 100, Top Data Influencer (2018)
• TechTour Growth Forum, 50 Boldest CEOs and Thought Leaders in Technology (2017)

Italian (native) · English (fully fluent).