2026-05-19——
Qualtrics acquires Press Ganey Forsta for US$6.75 billion
A short entry: a summary of the public record, checked against its sources, not yet read and analysed by Gianluca. How the register works
Qualtrics announced on 19 May 2026 the acquisition of healthcare experience group Press Ganey Forsta for US$6.75 billion, combining Qualtrics' Experience Management platform with Press Ganey Forsta's patient feedback systems.
What happened
- Announced 19 May 2026.
- Price: US$6.75 billion.
- Qualtrics said the acquisition is the largest technology deal in Utah history.
- Press Ganey Forsta's healthcare experience and patient feedback systems are used across more than 41,000 healthcare facilities globally.
- Qualtrics said the combined business will help healthcare providers and payers anticipate patient needs, simulate outcomes, predict behaviours and orchestrate more personalised experiences.
- Qualtrics said the deal creates the 'world's largest proprietary human Experience Management AI and data platform'.
Sources
- marketing-interactive.com — primary
Announced 2026-05-19